Less than a week ago, I thought it’d be a nice idea to get a few of my friends in the Mac community together to donate our sales for a single day to Haitian relief charity. Several days later, that little idea has grown into 135 Mac & iPhone companies joining the cause.
If you’d like to see a preview of the companies participating on the 20th, head to the Indie+Relief now. Many of the companies you have probably heard of, and I’m certain there are a few gems in there you haven’t. Even if you don’t have any intention of buying software on Wednesday, do yourself a favor and see what awesome Mac & iPhone products are out there.
The response leading up to the event has been great. We got great coverage from the likes of Mashable and Macworld. Now that we’re nearing the actual event, what I really want to focus on now is getting the word out on Wednesday. This is where I need your help.
If you are a company participating in Indie+Relief consider writing a blog post, tweeting your customers or announcing it to your newsletter subscribers. I’ll do my best to prompt my media friends and colleagues to raise awareness about the event, an I’d encourage you to do so as well.
Even if you aren’t a participating company, it’d be awesome if you could spread the word via Twitter (sorry, no automated Tweetblasts) or blog posts. You could also put an Indie+Relief banner on your site or blog to let others know about the promotion.
The more awareness there is, the more software will be bought. The more software that is bought, the more is donated to charity. I realize we won’t be making nearly as much money as the text messaging campaigns or other telethons, but it is refreshing to know the Mac & iPhone community has the opportunity to at least make a dent in the Haitian relief effort. Thanks for being a part of that.



